Conversion-focused landing page for an SEO consultant — visual identity, design, copy structure, and development all built from scratch.
An SEO consultant helping businesses rank on Google needed a website that could do the same. There's a particular irony in an SEO specialist having a site that doesn't convert — and that's exactly where this project started. The existing online presence wasn't generating enquiries, and the design wasn't doing any justice to the expertise behind it.
We built everything from scratch: visual identity, all page graphics, design, and the full production build. The entire site was constructed around a single goal — turning the right visitors into enquiries.
The copy was written to lead with outcomes, not process. Potential clients land on a page that immediately tells them what they stand to gain, not a list of services with technical jargon. The layout moves from problem to proof to call to action in a logical sequence, with no unnecessary steps or distractions.
The design is clean, professional, and fast — which matters both for the user experience and for how search engines evaluate the page. An SEO specialist's site should practice what they preach.
The site started generating enquiries from organic traffic within the first few weeks of launch. More importantly, the quality of those enquiries was high — visitors who arrived through relevant searches were already aligned with the service and ready to have a conversation.